Welcome to my monthly series where I share my blog stats and income with you. I was inspired to do this because I know of some bigger bloggers (like Pinch of Yum) who share their blog stats and income but I really didn’t see any smaller bloggers (like me! and maybe you!) who do so. I figured if I was looking for something like this, others might be as well, so I decided that I’d start sharing my monthly stats and income. Here’s my October blog stats and income report – I hope you find this helpful (you can find September’s report here)!
Ad income: 58.94 (BlogHer) +9.78 (Adsense) = $68.72
Sponsored campaigns: $325
Affiliate income: $553
Total October income: $946.72
Total October pageviews: 15,808
As I mentioned last month, October was a big month for campaign income and affiliate income coming in. You may recall that I track and report my income on the blog as it comes in, with the exception of ad income – which I report for the corresponding month, even though I won’t physically see that income until later. This means that I’m reporting income on sponsored campaigns and affiliate links that likely happened a few months ago (as that’s the general timeline for payment). October happened to have a confluence of a lot of campaigns sending me payment, which is why the income is SO high. I’ve been trying to be strategic about doing fewer sponsored campaigns but doing campaigns that pay more. Like anything, it’s cyclical and so I don’t expect to see this time of income each month, however it is definitely a nice holiday bonus! As far as tips for increasing income, I’d definitely encourage you to diversify your income sources.
As far as pageviews, as the temps continue to drop, my most popular post on Pinterest (giving some tips for cold weather running) starts to get traffic again, and with over 20k pins, some of that traffic comes back to the blog. I’d like to continue to see an increase in numbers through the rest of the year. Right now, it’s looking like November might be just a bit under October in terms of pageviews, but I have to see how it shakes out.
In October, my top three posts were:
- How to spectate the Marine Corps Marathon.
- My favorite fall recipes.
- And hydration tips for runners.
This past month, my top three referral sources were: 1) direct sources; 2) Pinterest and 3) google searches (just like in September). I attribute this to my cold weather running pin regaining traction as the temperatures have dropped. As I’ve been mentioning over the past couple months, I have given myself a deadline of the end of the year to get a couple of things in place on the blog and I’m excited about them. I’m working on finishing an ebook of my best blogging tips that will be available to my blog subscribers. As I mentioned previously, you will still see occasional blog tips as well as this monthly stats post post, but starting sometime in early 2016, I’ll be moving most of my blog tips to a subscription list that will also contain some other fun things (i.e. it will not be an email just listing my blog posts – that’s what Bloglovin is for!). I’m excited to be in the final stages of putting together the ebook and can’t wait to debut it soon!
Are you planning anything special for your blogging for the new year? Have you ever created an ebook?